Configuring the Price Drop Trigger Settings

A price cut always presents a valuable opportunity to attract customers interested in a particular product. Yotpo SMS & Email’s Price Drop flows are an ideal tool to acquire new customers and boost revenues.

In this article, you’ll learn how to configure the Price Drop flow trigger settings.

How it works

The Price Drop flow allows you to notify customers when a product price falls. The feature applies to products both with and without variants:

• Products with variants, like clothing items, come in different sizes, colors, etc.

• Products without variants, such as books and paintings, are unique

Let’s look at an example where a 5% price drop was set. A customer adds an L-sized black t-shirt to their cart but doesn’t proceed with the purchase. After the price of this t-shirt drops by 5% or more, the flow will be triggered and the customer will receive a notification.

Please note:

If a product or its variant is out of stock, the Price Drop flow won’t be triggered.

Configuring the Price Drop trigger settings

To configure the Price Drop trigger settings:

1. In your Yotpo SMS & Email main menu, go to Flows > My Flows and click Create flow.

2. Select the Price Drop trigger from the list of triggers.

3. In the trigger card, click Trigger settings.

4. In the Settings section, specify the minimum price drop amount that will trigger the flow.

5. Select which customers will receive notifications:

• For products without variants, you can add customers who purchased a product from the same collection, viewed the product, or added the product to the cart during a specific period. If all your products have variants, this setting will be ignored.

• For products with variants, you can select only customers who added the product to the cart during a specific period. If your store doesn’t have products with variants, this setting will be ignored.

• Optionally, to avoid overwhelming your customers with too many messages, you can choose who should not receive notifications. You can select customers who purchased any product or those who bought the same product or its variants.

Please note:

Defining a period is mandatory. If left empty, the flow and the trigger settings cannot be saved.

6. Click Save.