Email Template Customization Guide

      Email Template Customization Guide


        Article Summary

        Products


        Reviews
        Supported plans

        Premium, Enterprise

        eCommerce Platform

        Shopify, Shopify Plus, Adobe Commerce (Magento), BigCommerce, WooCommerce, Volusion, Salesforce Commerce Cloud, Custom

        Yotpo's content-generation emails are comprised of templates and snippets to allow for maximum flexibility and customization options. 

        General templates

        General templates 

        Template FileDescription
        email_layout.liquidLayout for all emails
        custom_overrides.cssYour custom CSS overrides for emails
        yotpo(readonly).cssYotpo's emails CSS stylsheet
        brand_logo.liquidYour brand's logo
        email_footer.liquidAppears at the bottom of your email and includes unsubscribe link
        email_header(readonly).liquidText that appears at the top of your emails
        product_image(readonly).liquidThe product image
        tracking_pixel(readonly).liquidThe email tracking pixel
        unsubscribe_section.liquidUnsubscribe section that appears in the email footer
        unsupported_email_client.liquidDirects to landing page form if the in-mail form is not supported by the email client

        Reviews templates

        Template FileDescription
        comment_notification.liquidEmail notification sent when a review is commented on
        manual_product_review_request.liquidEmail requesting a product review
        manual_site_review_request.liquidEmail requesting a site review
        product_review_request_14.liquidPost-purchase email requesting a product review
        resend_product_review_request.liquidResend email requesting a product review
        reviewer_verification.liquidVerification email sent to the reviewer after submitting their review
        site_review_after_invoice.liquidPost-invoice email requesting a site review
        site_review_after_service.liquidPost-service email requesting a site review - (Help Desk Integration)
        site_review_request.liquidPost-purchase email requesting a site review

        Reviews snippets

        Snippet FileDescription
        base_choice_custom_field.liquidCustom field for single-choice radio buttons vs. multiple choice checkboxes
        custom_review_form_fields(readonly).liquidCustom review form fields
        free_text_custom_field.liquidCustom field for free-text answers (text box)
        link_to_landing_page_form.liquidClickable star rating links to landing page form
        promoted_products.liquidShows promoted products in emails
        rating_custom_field.liquidCustom field for rating-related questions (horizontal bars)
        review_form.liquidReview form that appears in review request emails
        review_request(readonly).liquidDetermines whether to display review form in-mail or landing page
        review_score_input.liquidCustomize icon of review score input e.g. star-rating
        size_custom_field.liquidCustom field for size-related questions (horizontal bars)

        Coupon templates

        Template FileDescription
        coupon_notification.liquid"Thank You" email and coupon sent to reviewers after submitting a review
        coupon_reminder.liquidReminder to claim coupon before coupon expiration

        Coupon snippets

        Snippet FileDescription
        coupon_info.liquidThe coupon, expiration date, and link to store

        Email examples

        Review request emails

        Automatic review request 1
        Automatic review request 2
        Automatic review request 3

        Coupon emails

        Review request with CRF and coupons


        Coupon

        Coupon

        Automatic review request


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