Adding the Reviews Summary

Goals and Outcomes

The Reviews Summary makes it easier for shoppers to quickly find the information they need by highlighting the main topics that appear across existing reviews in the Reviews Widget. This helps shoppers make informed purchasing decisions without wasting too much time going over all available reviews.

In this article, you’ll learn how to add the Reviews Summary to your widgets (Reviews and Star Rating) and how to configure it.

How It Works

The Reviews Summary provides shoppers with a more efficient way of digesting relevant product information on your store. It utilizes Yotpo’s AI language analysis capabilities to concisely summarize key feedback points from existing customer reviews.

For the Reviews Summary to appear, a product must have:

• At least 20 reviews, and

• At least 2 topics, with 5 reviews for each topic.

Additional enhancement for Premium and Enterprise plans:

Shoppers can double-click on a topic in the Reviews Summary to immediately view all relevant reviews filtered by that topic.

The topic filtering may vary according to the clicked topic:

• If the topic already exists as an available topic filter in your Reviews Widget, double-clicking it will automatically apply the filter to the reviews.

  • If smart filters are disabled, the system will search the topic in the open search.

• If the topic doesn't exist as an available filter in the Reviews Widget, double- clicking it will act as a free-text search that shows all relevant reviews that include that specific term.

Before You Start

Before you add the Reviews Summary, the new Reviews Widget must already be installed on your site. To learn more about our new widgets, see our New Widgets Overview guide.

Adding the Reviews Summary to Your Store

The Reviews Summary can be added to the Reviews Widget, Star Rating, or both.

To add the Reviews Summary to your store:

1. In your Yotpo Reviews main menu, go to On-site Widgets and choose the relevant widget.

2. Go to the Reviews Summary section in the widget editor and toggle on the feature to seamlessly add it to both the Star Rating and Reviews Widget.

3. When ready, click Publish to save your changes and make the summary visible on the widget.

The Reviews Summary will automatically adopt your brand's visual style, in line with the appearance of the Reviews Widget.

Customizing the Reviews Summary

Once you toggle on the feature, you’ll be able to customize it:

• Minimum stars – Set the minimum star rating a review must have to appear in the Reviews Summary. Products with ratings below this threshold won't display a summary, even if they otherwise qualify.

• Topic emoji – Choose an emoji to highlight each topic in the summary. Options include a thumbs up, smiley face, checkmark (V-check), or no emoji.

  

• Summary button – Add custom text for the button (e.g. See reviews summary), choose the button style, and toggle to show or hide the AI icon inside the button.

Adding the Summary Banner to the Reviews Widget

To further boost engagement and drive conversions, you can also add a Summary Banner to your Reviews Widget.

The Summary Banner is a fully customizable block that appears within the first two pages of your displayed reviews. It allows you to engage shoppers even if they haven't clicked the Reviews Summary button, helping you capture their attention as they scroll.

Here’s how to enable and customize it:

1. From your Yotpo Admin, navigate to On-Site Widgets > Reviews Widget > Edit.

2. In the editor, open the Reviews Summary section and toggle on the Summary Banner.

3. Add a headline to grab shoppers' attention.

4. Customize the text that appears under the headline.

5. Set the CTA button text.

6. Adjust the banner’s primary and text colors to match your brand.

7. Click Preview to see the result, and Save changes when you're ready.