Yotpo has several modules and Rewards Page sections to let your customers redeem points on your site. These include the Redeem Points (Interactive), Redeem Points (Read-only), and Redeem Points (Free Products), as well as the checkout modules if you are implementing them at checkout.
Each Module/Section has different capabilities, and it is important to know which is the right one to use for your program.
You can find out what you need based on where you want to let shoppers redeem points, and what kind of rewards you're offering. We will cover in this article which Module/Section you should use based on these two questions.
Where will customers redeem points?
The first question is where do you want to allow customers to redeem their points?
We will talk about 3 options in this article:
- Rewards page only
- Checkout only
- Both checkout + Rewards page
What kind of rewards will you offer?
The next question is what kind of rewards are you offering your customers?
Below are the 4 types of reward options and a definition of each:
| Reward Type | Description |
|---|---|
| Fixed amount cash discount(e.g. $10 off, $20 off) | The fixed amount cash discounts offer a pre-determined discount value, for example, a $10 off coupon for 100 points, or $20 off for 200 points. Shoppers can only redeem pre-set amounts. |
| Percentage discount(e.g. 10% off, 20% off)
|
Percentage discounts offer a pre-determined discount percentage value, for example, a 15% discount coupon for 100 points, or a 10% discount coupon after completing a campaign. Shoppers can only redeem pre-set amounts. |
| Any amount cash discount (variable)(e.g. $1= 10 points) | Any amount cash discount means you let customers redeem points on a sliding scale defined by a points-to-dollars ratio. For example, if your ratio is $1= 10 points, then 1234 points = $123 dollars. Shoppers can redeem a dynamic amount of their choosing. |
| Free products | Customers can redeem points for free products. For example, redeem 1000 points for a free water bottle. |
Fixed amount & percentage discounts
If you use fixed amount discounts (e.g. $10 off, $20 off) or percentage discounts (e.g. 10% off, 20% off), you'll need to use the Redeem Points (Interactive) on your Rewards page, and the Checkout (Dropdown) if you are implementing at checkout.
| Which Module to use on the Rewards page? | Which Module to use at checkout? |
|---|---|
| Redeem points (Interactive) | Checkout Module (Dropdown) |
Any amount cash discount (Variable)
If you offer variable coupons (e.g. $1=10 points) we suggest using the Redeem Points (Read-only Section) to display visually to shoppers how much points are worth, but they will actually redeem their points at checkout with the Checkout (Slider Bar).
| Which Module to use on the Rewards page? | Which Module to use at checkout? |
|---|---|
| Redeem Points Section (Read-only) | Checkout Module (Slider Bar) |
Free Products
If you have free products set up, and you want customers to redeem them on the Rewards Page, you'll need to use the Free products module/section. If you want them to redeem Free products on the checkout page, the Free Products Module can also be deployed at checkout.
| Which Module to use on the Rewards page? | Which Module to use at checkout? |
|---|---|
| Free products module | Free products at checkout |
Implementation overview
Below is a table summarizing what Modules/Sections you need to use, according to what rewards you are offering, and where you are allowing redemptions.
| Reward type | Only Rewards Page | Only at Checkout | Checkout & Rewards Page |
|---|---|---|---|
| Fixed amount cash discount(e.g. $20 off) | Redeem points (Interactive) | Checkout (Dropdown) | Redeem Points (Interactive) + Checkout (Dropdown) |
| Percentage discount (e.g.10% off) | Redeem Points (Interactive) | Checkout (Dropdown) | Redeem Points (Interactive) + Checkout (Dropdown) |
| Any amount cash discount (variable)(e.g. $1= 10 points) | Redeem Points (Read-only) | Checkout (Slider Bar) | Redeem Points (Read-only)+ Checkout (Slider Bar) |
| Free products | Free Products | Free Products at Checkout | You can deploy the same instance both at checkout and on the rewards page.
|