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Integrating Donations with Loyalty & Referrals (ShoppingGives)
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Integrate with ShoppingGives for an all-in-one social impact strategy. Reward customers for donating to a good cause, or let them donate their points directly to charity. Show customers that supporting charitable causes is a top priority for your brand.
Why donations matter
Consumers are increasingly demanding that brands use their power to make a difference, and rewarding customers with charitable donations can create more meaningful interactions and show you're a purpose-driven brand.
The benefits of offering donations in your loyalty program are twofold:
Strengthen your brand image
It serves as a permanent announcement to your customers that your brand supports social impact, drawing attention to the fact that donating is one of your top priorities.
Encourage more customers to join your rewards program
It also attracts more customers to join your loyalty program, creating purpose-driven purchases, more authentic relationships, and increases customer lifetime value.
Before you start
You need to have an account with ShoppingGives. To create an account, visit ShoppingGives plans page. There is a Yotpo Loyalty plan under the A La Carte section.
How to integrate
After you set up your ShoppingGives account:
- In your Loyalty & Referrals admin, go to Integrations.
- Choose ShoppingGives, click Add.
- Click Add Integration.
- If you have not yet downloaded the Change Commerce donation app to your store, a popup will appear prompting you to install the app now. If you already have the app, skip to step #6.
- Accept the terms and conditions of the donation app.
- Add the integration to your store. For Shopify users, inside the app on your Shopify store, click Settings > integrations.
- Click Integrate.
- Insert your Loyalty & Referrals GUID & API key. See exactly where to find your GUID & API key.
- Click Authenticate, and you’re all set.
Next Steps
Now that you have integrated with ShoppingGives, there are two ways to leverage donations in your loyalty program.
Donation Campaign
Reward customers by donating a percentage on their behalf when they shop, and then give them points for every dollar donated.
Click here to see a guide to setting up The Donation Campaign.
Redeem Points for a Donation
Give customers the option to donate their points directly to the charity. Meaning, they can exchange their points for a donation amount, instead of a store discount.Click here to see a guide to setting up a “Donate My Points” redemption.