---
title: "Setting up the Reviews SEO Page"
slug: "setting-up-the-reviews-seo-page"
tags: ["WooCommerce", "Shopify", "Salesforce Commerce Cloud", "Volusion", "Shopify Plus", "Adobe Commerce (Magento)", "Reviews ", "Custom", "BigCommerce"]
updated: 2025-11-13T14:16:00Z
published: 2025-11-13T14:16:00Z
canonical: "support.yotpo.com/setting-up-the-reviews-seo-page"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://support.yotpo.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Setting up the Reviews SEO Page

Products

  

Reviews

###### Supported plans

Starter, Pro, Premium, Enterprise

###### eCommerce Platform

Shopify, Shopify Plus, Adobe Commerce (Magento), BigCommerce, WooCommerce, Volusion, Salesforce Commerce Cloud, Custom

## Goals and Outcomes

The search engine optimization (SEO) page lets you showcase your hard-earned reviews on a dedicated page, helping increase organic traffic and improve your brand’s visibility in search results. You can display product reviews, site reviews, or both on this page.

In this article, you’ll learn how to configure and add the SEO Page to your store.

## How it Works

The SEO Page is a dedicated page that displays all your published reviews and improves your brand’s visibility in organic search results.

## 

## Feature Process

### Configuring the Page

#### **General settings**

In this section, you can customize the colors and fonts for your page and set the number of reviews to display per page.

> [!WARNING]
> **Tip**
> 
> If you’ve already configured your [**Yotpo Brand Kit**](https://platform.yotpo.com/#/home(settings:brandkit)), click Preview Brand Kit design and apply design elements from your Brand Kit onto your SEO page.
> 
> To learn more about the Yotpo Brand Kit, see [Setting up Your Yotpo Brand Kit](https://platform.yotpo.com/#/home(settings:brandkit)).

#### **Widget Header**

In this section, you can configure the top part of your page

| Setting | Description |
| --- | --- |
| Headline | Choose whether you’d like the page to have a headline. You can also change the headline text if you want it to appear on the page. |
| Show star rating | Show the average star rating score for all your product or site reviews, depending on the tab the viewer is on. |
| Review type | Choose whether you’d like the page to contain product reviews, site reviews, or both. |
| Default tab | If you choose to show both site and product reviews, select which tab will be shown to the page visitor by default: site reviews or product reviews. |

### Adding the SEO Page

To learn how to add the SEO page to your eCommerce platform, expand the option relevant to you:

****Shopify****

To learn how to add the page to Shopify, see [Adding a Dedicated SEO Page to Shopify](https://support.yotpo.com/v1/docs/shopify-creating-a-dedicated-seo-page).

****Supported eCommerce platform****

If you are using one of the [eCommerce platforms supported by Yotpo Reviews](https://support.yotpo.com/docs/supported-platforms) and have already gone through the process of installing Yotpo, follow these instructions:

1. From the Yotpo Reviews main menu, go to [**On-Site Widgets**](https://reviews.yotpo.com/#/display-reviews/on-site-widgets) **> SEO Page**.
2. Customize the design of your SEO Page to match the look and feel of your brand.
3. Click **Publish**.
4. Copy the code from the bottom box and paste it on a dedicated page on your site.

****Generic (unsupported) eCommerce platform****

If you are not using one of the [eCommerce platforms supported by Yotpo Reviews](https://support.yotpo.com/docs/supported-platforms) follow these instructions:

1. From the Yotpo Reviews main menu, go to [**On-Site Widgets**](https://reviews.yotpo.com/#/display-reviews/on-site-widgets) **> SEO Page**.
2. Customize the design of your SEO Page to match the look and feel of your brand.
3. Click **Publish**.
4. Paste the code in the top box on the page that will host the SEO page.
5. Copy the code from the bottom box and paste it on a dedicated page on your site.

## Next Steps

To see how your SEO page and other Yotpo Reviews widgets are performing on-site, go to your [Conversion dashboard](https://reviews.yotpo.com/#/tools/conversions_dashboard/engagement).

To learn more about the Conversion dashboard, see [Viewing the Conversion Dashboard](https://support.yotpo.com/docs/the-conversion-dashboard).

## Related

- [Adding a Dedicated SEO Page to Shopify](/shopify-creating-a-dedicated-seo-page.md)
- [Conversion Dashboard](/the-conversion-dashboard.md)