Visually - Integration Guide for Yotpo SMS & Email

The Visually and Yotpo SMS & Email integration enables you to provide a personalized experience for users arriving from your inbound campaigns.

For example, when sharing an “Early-access” discount with your subscribers, you can increase

their conversion rate by adding a personalized “Coupon code reminder” throughout their funnel, and decreasing their need to leave your store to look for the coupon code.

In this article, you’ll learn how to integrate Visually with Yotpo SMS & Email.

About Visually

Visually is the Shopify CRO Platform, a no-code optimization, A/B test, and personalization through a next-gen visual editor.

Visually's unique Visual Editor lets brands and agencies customize every page or component on the website, tailor personalized experiences to multiple audiences, add product recommendations, and upsells through continuous robust A/B testing.

With Visually, merchants shorten the go-live path by 80%, saving high development and design costs while boosting CVR, and AOV with a guaranteed 3X ROI.

Build a personalized on-site experience for users who are clicking on your campaign. To learn how to do that, see this guide or watch this video.

Before you start

• You'll first need to install Visually on your Shopify account. To learn how to do that, click here.
• Visually’s integration relies on the UTM parameters set up in Yotpo SMS & Email. To learn how to set up UTM parameters, see How to Use UTM Codes to Track Your SMS and Email Results.

Integrating Visually and Yotpo SMS & Email

To leverage this integration, all you have to do is target the relevant campaigns:

1. Install Visually.
2. Click Create new experience.
3. Click Audience.
4. Click Custom Audience.
5. Under Predefined Audience, choose UTM Campaign.
6. Add the name of the campaign you’re targeting.

Now you can build a personalized on-site experience for users who are clicking on your campaign. To learn how to do that, see this guide.