Creating Read Content Earning Rules on Other Platforms
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Creating Read Content Earning Rules on Other Platforms
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Goals and Outcomes
The Read Content earning rule is an advanced earning rule that aims to improve your site’s SEO by increasing traffic and click-through rates. It encourages customers to read through your content (such as blogs, infographics, feature stories, etc.) and answer related questions that will earn them rewards. This earning rule is also a great way for you to inform your customers and keep them up to date on your latest products and services.
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If you’re using Shopify or Shopify Plus, please refer to our guide on Setting Up Read Content Earning Rules on Shopify.
Creating a Read Content Earning Rule
To create a Read Content earning rule, follow these steps:
From your main menu, go to Manage Program > Earning Rules.
Click on Create earning rule.
Click Select on Read content.
Setting up Your Read Content Earning Rule
Set up your earning rule to associate specific content articles on your site with loyalty points or coupons, and formulate Q&As in the read content earning rule setup page.
Below are the descriptions of each setting found in your earning rule for your reference
Basic Settings
The settings shown below are options available for all of our Loyalty & Referrals plans
- What kind of Reward - Choose the kind of reward that you wish to give to your customers. Reward either a discount coupon or loyalty points, for completing the earning rule. Some fields on the setup change depending on the type of reward that you choose. If you select:
Points
The field "How many points?" will appear when you choose to reward your customers with points. This is where you can enter the number of points to be given to shoppers after completing the earning rule.
Coupon
The field "Which coupon should the customer get?" will appear. You may then select from the dropdown which coupon to apply for the specific earning rule
Important
Initially, the coupon selection is at $ 0.00 as no coupon still exists. You may refer to Creating a Coupon article to learn how to create coupons
Page URL - This field is where you can add the URL or link to the specific article on your site that you want to associate a reward with.
Question - This is where you can formulate questions that will be asked to the reader after reading the content article. This will help gauge your customer's understanding and knowledge about the subject of your content.
Answer - This field will let you enter possible correct answers to your question. The acceptable answers will be limited according to what you put in the answer field on your read content setup.
Note
The answer field is case-sensitive.
Campaign Name - This is the name of the earning rule as it appears on the rewards pop-up or rewards page. By default, the name is set to "Read Content", you may change it according to your preference
Reward Text - The text that usually appears under the title and shows the customer what they will receive if they participate in the earning rule. The Rewards Text will also be reflected in the Rewards History
Note
Please make sure that the reward text matches your chosen reward as it will not change automatically when you change the reward.
Description Text - The text that appears on the pop-up window after a customer clicks on the earning rule. It gives a brief idea of how a Read Content reward can be earned.
Icon - The default icon for the read content earning rule is an asterisk. However, you can replace it with any other Font Awesome icon.
Call to Action - This appears when your customers click on the read content earning rule option on their Rewards Page. The call to action is a message that prompts them to complete the action to receive the reward.
Already Completed Message - This message will appear when your customers click on an earning rule that they have already completed.
Note
After setting up the rule and adding it to your Rewards Page, you can edit these fields in the Rewards Page editor.
Advanced Settings
Available for
Advanced settings are available only for Yotpo Loyalty & Referrals Premium and Enterprise plans.
Maximum Times Completed Total - The maximum number of participants that can complete the earning rule (E.g. if you set it to 50 only the first 50 customers to finish the earning rule will get the reward)
Minimum Actions Required - The minimum number of times a user may perform this action.
Maximum Times Complete Per User - The maximum number of times a single user can participate in this earning rule
Restrict to VIP tiers - This field will allow you to create an earning rule with specific rewards per VIP Tier
Display On-Site? - By default, this is toggled to "Yes", meaning that if you save this earning rule after creating/editing, it will be visible on your Rewards Page. Select "No" if you'd like to set up an earning rule that doesn't appear on your Rewards Page
Schedule Campaign - This will allow you to run a special promotion for a limited period of time or a promotion that recurs daily, weekly, or monthly.
What’s next
Add the Rule to Your Rewards Page
Once you've set up your Read Content earning rule, you need to add it to your Rewards Page so customers can engage with it:
Go to your Rewards page and click Edit.
Click Earning Points > Layout.
From the dropdown, add the Read Content earning rule and customize the tile.
Click Save & Publish to apply the changes.
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How Customers Redeem These Rewards
Customers can redeem Read Content rewards by clicking the designated button on your Rewards page after logging into their account.
Redemption process:
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Customers visit your Rewards page and log in to their account.
They click to read your content.
After reading it, they enter their answer.
If their answer is correct, based on the reward type:
Points-based reward – Their points balance will update automatically.
Discount-based reward – They can copy the discount code from their Rewards history and apply it at checkout. The discount code will also be sent via email.
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