Lexer - Integration Guide for Loyalty & Referrals

The integration between Yotpo Loyalty & Referrals and Lexer enables you to sync your loyalty data, driving more engagement from your most loyal customers and celebrating your biggest promoters.

You’ll be able to do the following:

• Create loyalty program status segments in the Hub
• Leverage high-value loyalty customer lists for lookalike audiences
• View a standardized set of loyalty attributes from Yotpo
• View a segment of customers who are X points/spend away from moving up in loyalty status/tier to target with a unique CTA
• Activate a time-based offer to a segment of customers with expiring loyalty status
• View products purchased by your most loyal customers to understand the products that lead to loyalty

Integrating Yotpo and Lexer

1. Log into your Lexer account.
2. In the top navigation bar, navigate to Manage > Integrations.
3. Scroll down through the integration tiles until you find the Yotpo tile.
4. Click the Yotpo tile.
5. Click Integrate Yotpo. A separate screen will appear asking you for your Yotpo account credentials.
6. Enter your Yotpo username and password.
7. Once you've added your Yotpo account credentials to the Yotpo tile in the Hub, please contact your Success Manager, or Lexer Support (support@lexer.io) to complete your Yotpo setup and configuration.